The Weekender idea started in 1998, when the owner of The Drumheller Mail (Drumheller's community newspaper) wanted to offer visitors a guide that would be in-depth and also include a list of up-to-date events that occur within the valley. The original plan was to mass print a full Tourist Guide and then insert a listing of events each week. This process seemed to be too labor intensive. After more intensive brainstorming, The Weekender was born.
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