Looks like the Delia 4-H Beef Club is growing.
    On October 11 at the annual information meeting, 19 members signed up for the 2012/13 4-H Year, with a couple more kids thinking about joining the club.
    The year is off to a good start. The Delia 4-H Beef Club, helped by Xander Kipling, Kyra Koustrup and Alex Jaffray from the district, ran the Mini Carnival at the Delia Fall Fair.  It’s great to see the 4-H members pitch in and make the carnival fun for kids under 10. Lots of prizes and games make up the Kids Carnival.
    Weigh In is on November 3 at McDougald’s farm. Start time is 10 a.m.
    If you have questions or want more information, call Koren or Brad McDougald at (403)823-4048.
    Join us on November 4 at the Delia Christmas Bazaar, as we will be manning the concession.
    Michelle Hoover, our key member, sends a reminder that “Show Your 4-H Colors” day is coming up in November 7.

The Delia 4-H Beef Club kicked off their new year on October 11 at their annual information meeting. The club welcomed 19 members this year and are already hard at work, as illustrated by the prize booth run by the 4-H club at the Delia Fall Fair this past weekend. The club’s next event will be the annual Weigh In at the McDougald farm on November 3 at 10 a.m.
photo submitted

    The Town of Drumheller is spearheading an initiative to help bring more tourists to the area and have them stay longer.
    The Town is aiming to set up a meeting with tourism stakeholders in the Drumheller Valley before the end of the year. The goal would be to begin organizing a non profit destination marketing organization.
    “It’s a priority, let’s get it going,” said Mayor Terry Yemen. “After signing that memorandum of understanding, it’s rekindled everything. I brought it [destination marketing] to administration and said it’s time to make it happen.”
    It is hoped a meeting would help resolve how a destination marketing organization would be organized and how revenue is generated.
    The main stakeholders include the Town of Drumheller, the Drumheller and District Chamber of Commerce, Royal Tyrrell Museum, Atlas Coal Mine, Passion Play, Rosebud Theatre, Dinosaur Trail Golf and Country Club, hotels, and more.
    Many of those listed already work together as part of the Drumheller Consortium on destination marketing initiatives.
    “They would be the keys to moving forward on developing an organization,” said Paul Salvatore, Director of Community Services. “The Drumheller Marketing Consortium is a natural fit to move forward on a future organization.”
    Destination marketing, a tool utilized by other towns that rely on tourism, was brought to the attention of Town Council in March of 2011 when they received the Tourism Master Plan.
    The document, prepared by Malone Given Parson Ltd., Western Management Consultants, Reach Market Planning LLC, and HDR I iTrans, included a recommendation to create an organization that would coordinate the tourism interests of the region.
    Since the document was released, little movement had been made to establish a destination marketing organization.
    Such an organization, it is hoped, would help tourists seek out more of what the area has to offer.
    “We have all kinds of attractions to keep people entertained and staying in Drumheller. We need to develop a unified message that helps drive the traffic to Drumheller. Then make sure those businesses that support tourism in Drumheller benefit from that,” said Salvatore. “That only is possible if we work together in partnership and achieve what we agree upon is on our common vision.”
    No meeting is scheduled as of yet, but the goal is to meet and have the initial groundwork completed by the end of the year.